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Multimodal Digital Mobility on a global scale.
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Helping people to make informed sustainable travel choices can save the world millions of tons of CO2 and greenhouse gas emissions..

BookSmart24 - Why?

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BookSmart24 - Why?

Travelers often have little or no information about the environmental impact of their booking choices and more sustainable alternatives.

Research reveals that people are receptive to information about the environmental footprint of their travel. What's more, it has been shown that travellers are willing to pay a higher price in order to travel in a more sustainable way. In this context, consumers around the world are demanding better information on the environmental impact of different travel options.

BookSmart24 takes an important step by enabling travelers to easily identify the most sustainable travel options for any city pair and compare it with the price and trip length of alternative travel options.

Multimodal Mobility, meaning the combination of 2 or more different travel modalities, is an important factor in this context.
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SmartChoice

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SmartChoice

It is complicated..

While most travelers when shopping for flights or other travel modalities try to find the cheapest available travel option, there is more to it than just price. Often it is overseen that the cheapest itineraries result in uncomfortable routes with intermediate stops, airport changes and long layovers. And when, in addition to these, sustainability considerations are important, consumers have little or no way of intelligently navigating between the multitudes of available options.

BookSmart24 SmartChoice is the solution: The algorithms that evaluate the data to compare sustainability, price and travel duration are complex and process numerous parameters relating to the greenhouse gas emissions of the aircraft or other means of transport, comparing them with those of other available travel options. SmartChoice prioritizes itineraries with the lowest CO2 impact while assuring that prices and trip duration remain within an average value as can be expected for the route in question.

Many times travel bookers will find that two-digit % emissions savings are possible with only little (or no..) additional cost.
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Plane / Train

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Plane / Train

BookSmart24 aggregates and integrates the schedules and booking data from leading train and high-speed train operators around the world.

Our platform generates sustainable travel itineraries that combine trains and planes or outright recommend trains on routes where trip duration and price justify a train trip compared to a plane trip.

A typical train/plane itinerary consists of a train route (instead of a short-haul flight) from the traveler's point of origin to a major hub airport, from where an airplane is taken on the long-haul leg to final destination. BookSmart24 evaluates all relevant parameters in real time during a user’s travel search and compiles and displays SmartChoice recommendations based on of the following main criteria: Lowest environmental impact, Price, shortest overall travel time.
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B2B Solution
BookSmart24 API

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B2B Solution
BookSmart24 API

The challenge: The world is looking for more Sustainable Mobility to reduce the environmental impact of travel.

The solution: Developing concepts, technologies and systems that help travelers find the most sustainable travel options for each destination.

BookSmart 24 is providing a unique API which allows resellers in the online travel booking space to apply sustainability prioritizing and multimodality to their travel inventory in real time. This will not only improve the overall dynamic of providing users (travel bookers) with the details they need to make informed and sustainable booking choices, but will also enable travel resellers to comply with new government regulations that require them to provide users with the most sustainable travel travel options for each travel search.
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Mutlimodal Digital Mobility

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Mutlimodal Digital Mobility

BookSmart24 will become a leading global platform for sustainable travel bookings.


Digital Multimodal Mobility on a long-range scale will be combined with urban mobility concepts.


This will enable users to create complete sustainable Door to Door itineraries worldwide.

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Committed to collaborating to make travel more sustainable.

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We're committed to collaborating to make travel more sustainable.

Think about it for a moment: One kilogram of CO2 has a volume of 509 liters. Or, to better illustrate, a normal balloon has a volume of about 2.5 liters, so one kilogram of CO2 could fill 204 balloons.

Some simple numbers on more sustainable travel options: Suppose we find a flight from London to Lisbon that emits 10% less CO2 than other flights: we would save 60 kg of CO2 per passenger (round trip), which is about 30,000 liters, or an amount of greenhouse gas emissions that could fill about 12,250 balloons.

And for a flight from London to New York, it would be even 10 times more….

BookSmart24 often offers travel options that save 30% or more in emissions.
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A Look at Combined Air/Rail Travel Itineraries: A Pathway to Sustainable Mobility

In an era where climate change and environmental degradation are front and center in global discourse, it’s crucial to reevaluate traditional methods of travel that contribute to these crises. Air travel, while fast and convenient, is one of the most carbon-intensive forms of transportation. On the other hand, rail systems, especially those powered by renewable energy, offer a more eco-friendly alternative for short to medium distances. Combined air/rail travel itineraries offer an innovative solution that blends the strengths of both, promising not only convenience but also a reduced environmental impact.

Energy Efficiency and Carbon Emission Reduction

One of the most compelling advantages of integrating air and rail travel is energy efficiency. Trains are often more energy-efficient per passenger mile compared to planes. By substituting a portion of air travel with rail, travelers can significantly reduce their overall carbon footprint. For instance, using high-speed rail to connect to a hub airport can eliminate the need for multiple short-haul flights, which are less fuel-efficient per mile traveled than long-haul flights. This optimization in routing serves the dual purpose of reducing carbon emissions and alleviating congestion in airspace and at busy airports.

Catalyzing Behavioral Change

Offering combined air/rail travel options can normalize more sustainable travel choices. Economic incentives, such as reduced-cost tickets for combined journeys, can further encourage travelers to make eco-friendly decisions. Over time, as these practices become more commonplace, a significant shift in societal behavior towards environmental consciousness in travel could occur.

Conclusion

Combined air/rail travel itineraries represent a promising strategy to mitigate the environmental impacts of long-distance travel. By leveraging the energy efficiency of rail for shorter segments and optimizing air travel for longer distances, this integrated approach offers a more sustainable alternative that could be crucial in the fight against climate change. With strategic planning, incentives, and technological innovation, combined air/rail travel can contribute significantly to a future of sustainable mobility.

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